Media, PR & Communications

Overview

As Oromia moves to transform its economy and institutions, investment in media and communications becomes a strategic necessity — not only as a commercial venture but as a national development enabler. The Oromia Sovereign Fund (OSF) recognizes this dual responsibility and sees the media sector as a bridge between the people and their institutions, and as a vital tool to promote entrepreneurship, cultural identity, and market transparency. Under OSF, the sector is being cultivated with a long-term vision for developing diversified media platforms, digital content infrastructure, and institutional communications capabilities.